Warning - Do not go to work on an egg

"Go to work on an egg" - a slogan that was run well before my time, yet I am very familiar with it such is its impact on the social conscience. And good advice too, in my book - if I had the patience to boil an egg every morning in between making up for lost time in order to catch the bus, the I too would go to work on an egg. But of course, I'd be stupid to - according to the government at least.

The Broadcast Advertising Clearance Centre has banned a return of the advert on the grounds that it doesn't promote a varied diet. Seriously! How stupid do they think we are? It was a good and memorable advert, but it wasn't that good! It's not like we're all going to be so taken in by this marketing voodoo that we stop eating anything else and all become boiled egg junkies. “Eggs -are- cheap” and “eggs -are- full of protein” but I still think I'll manage to keep my taste for chicken, vegetables, fruit and the odd bit of fish. Ofcom, the government watchdog for advertising has said “-Eating eggs every day goes against what is now the generally accepted advice of a varied diet. We therefore could not approve the ads for broadcast.-” What a bunch of prats.

To see the original advert in all it's glory with the brilliant Tony Hancock visit www.gotoworkonanegg.co.uk.